Going Global, Reaching the World | SENDE Shines at Euro Bike Show Germany

Crossing borders to step onto Europe’s professional cycling stage. In July 2024, SENDE traveled to Germany and took part in the world‑class professional bicycle exhibition, showcasing Chinese manufacturing strength in bicycle locks for global buyers.

As a weathervane for the global cycling industry, this German expo brings together bicycle brands, component suppliers and distributors from all over the world. For this overseas debut, we presented a complete lineup of anti‑theft locks tailored for European and American markets, including heavy‑duty high‑security chain locks, robust U‑locks, portable cable locks and intelligent anti‑theft locks. Many international buyers stopped by our booth, testing lock texture and cylinder structures on‑site. In‑depth discussions covered product specifications, OEM & ODM customization and mass‑supply lead‑times.

Overseas markets set strict standards for lock security grade, durability and anti‑rust performance. Drawing on years of lock‑making experience, SENDE complies strictly with international product safety standards. We enforce rigorous quality control from raw‑material procurement to finished‑goods delivery, continuously improving anti‑violence‑damage performance to adapt to harsh outdoor conditions across Europe and North America. Face‑to‑face communication eliminates geographic barriers, enabling foreign customers to fully understand our factory competence and product strengths, while accumulating abundant high‑quality prospective leads.

Rooted domestically, oriented to the whole globe. This German exhibition marks a key milestone for SENDE expanding overseas footprint. We will absorb valuable market feedback from international clients and keep polishing our products with reliable quality to serve worldwide cycling markets. We look forward to win‑win collaboration with more global partners.